This month, we look at the fastest-growing flavours in specialty drinks on Canadian adult beverage menus. The percentages below represent growth experienced in a year-over-year period.

Multiple herbaceous flavours made the list of fastest-growing specialty cocktail flavours in the latest year-long period. Basil, for example, grew by 50%. Mint is also increasingly popular, experiencing a 12% growth in this same period.

Bold flavours, such as bitter and spiced, are also proliferating in specialty cocktails. These distinct tastes can help differentiate an adult beverage menu. Operators, for example, can impart unique bitter flavours by utilizing local, specialty bitters in their cocktails. And spiced is particularly appealing in the fall and winter seasons, when guests are looking for holiday-inspired flavour profiles such as cinnamon, cardamom, nutmeg, ginger and clove.

MenuMonitor, Technomic’s extensive online research tool, offers restaurant and non-commercial menu insights designed to give information on trends instantly.

Specialty cocktail flavours

 

Also read: MenuMonitor’s top soups on Canadian menus.

Author

Kristin Menas is the Associate Editor, Canada & Adult Beverage at Technomic Inc. in Chicago. She is responsible for writing, editing and analyzing foodservice-related content with a focus on the Canadian market. Technomic provides foodservice clients with the facts, insights and consulting support they need to enhance their business. Its services include publications and digital products, as well as proprietary studies and ongoing research on all aspects of the food industry. For more information, visit www.technomic.com.