As we’ve seen, consumer confidence and a successful reopening go hand-in-hand. To garner and boost confidence in the ‘new normal’, marketing will take centre stage. Session #7: Winning Your Customer Back presented by...
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Charles Darwin said, “It is not the strongest of the species that survives, nor the most intelligent that survives, it is the one that is the most adaptable to change.” Basically, ‘Adapt or...
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We’re now about two months into efforts to adhere to mandates and advice from government officials to flatten the COVID-19 curve. Provinces are beginning to plan what the next wave of a “new...
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